Organize an event, launch a product. What you cannot predict, however, is media coverage. You need a good digital PR activity, and a good one. You need a press release. But how do you write this document? You can share the news on social media send a newsletter to your customers. If you move well you can send an effective, quality press release. But to whom do you send it? Above all, how to write a successful press release? So that is not launched in the trash or in spam? Here’s the process of writing a great press release .
Press release: ready to send?
The press release is a document, a PDF, an email or a Word file. But specifically it is a tool to communicate, useful content for corporate communication and to update a certain audience like bloggers, journalists, etc. The press release should not be used to




